Insights

Clash of Trades premieres April 20th at 7 p.m. CDT on YouTube  Tune in to watch as four student teams from across the country compete in one advanced manufacturing...

Idea adoption is the practice of sharing intentional stories among members of a group over a period of time, so that more advantageous ideas are accepted – and desired...

When an organization sets out to plan an event or large-scale meeting, it’s tempting to jump right into the logistics – who, what, when, where. A high-caliber event...

As the American philosopher and educational reformer John Dewey observed a century ago, “Mankind likes to think in terms of extreme opposites…formulating beliefs in...

Virtual meetings are here to stay. Even when life resets to “normal,” the benefits of the virtual space will usher in a new wave of event experiences that include...

A narrative playbook is a story-focused tool that documents a process so others can learn and apply the model to their own ideas. In this case, Overflow wrote a...

Ashley Harper shares her perspective on storytelling and idea adoption through her role as Overflow’s Director of Accounts. Do you have a favorite campaign you’ve...