Our process with clients involves three main components to get ideas adopted: strategic story, experience design and creative multimedia production. In this post, we’re going to dive into the concept of experience design – what it is, how it’s designed and why it...
What is incentive travel? Incentive travel is a way for top-performers, loyal clients or long-time employees to be recognized. We believe it’s also a way to further your company’s story and allow others to find themselves more deeply rooted in that story. As with...
The teen-led mental health campaign that began in Johnson County, Kansas, is featured on a national stage at SXSW EDU®. #ZeroReasonsWhy is the case study in “Suicide Prevention Through Storytelling,” a session that illustrates how sharing stories and perspectives of...
Through our work, we’ve had the opportunity to produce campaigns promoting some of the most pressing issues our society faces today – from education to addiction recovery to suicide prevention. One such example is #ZeroReasonsWhy, a teen suicide prevention campaign...
When we say idea adoption, what exactly do we mean? In theory, idea adoption is the practice of sharing intentional stories among members of a group over time so that more advantageous ideas are accepted and desired behavior changes follow. In practice, we use...
Innovators are brilliant and brave – obsessed with new ideas and possessed with capabilities to take the risks to apply them. However, they often find spreading new ideas is not as easy as sharing the gift of insight and finding others will naturally follow....
