Our Story

An agency as unique as the stories we create.

We’re a Certified Women Business Enterprise (WBE) headquartered in Kansas City, Missouri – America’s heartland. Our team works with trusted and trustworthy clients across the globe who have ideas they want to spread, often progressing social or corporate good. We practice empathy to understand diverse perspectives and leverage our capabilities to bring about positive change in people, organizations and our world.

Our Leadership

Tammy Broaddus

Principal & Chief Executive Officer

Bio
Email
Media Kit

Michelle McSpadden

Principal & Chief Experience Officer

Bio
Email
Media Kit

Jeff Short

Principal & Chief Creative Officer

Bio
Email
Media Kit

Our Team

We love a good story — and you can count on our entire team being rooted in yours. Our individual skill sets might be found in other places, but Overflow’s advantage is the creative collision of talent under one roof. We assemble diverse project teams based on the needs of our clients. This allows us to bring the latest in creativity, technology and inspiration to our projects and adjust scale based on the scope.

Our Principals are practitioners with deep expertise in their respective fields and communities of practice. They work closely with Overflow’s core team of employees and extended team of freelance artists, talented contractors and trusted vendors to delight Overflow’s valued clients.

Our collective team includes:

  • cinematographers & photographers
  • content & social media strategists
  • certified meeting managers
  • web designers
  • copywriters & field journalists
  • graphic designers, artists & animators
  • producers, stage managers & technical directors
  • voice actors & event emcees

Overflow is proud to be a certified Women’s Business Enterprise by the Women’s Business Enterprise National Council (WBENC). WBENC Certification is the gold standard for women-owned business certification in the United States.
Tammy Broaddus
Principal & Chief Executive Officer

Tammy specializes in strategy and story, leveraging years of experience as a corporate executive and organizational change management (OCM) consultant. Whether it’s designing internal or external campaigns, organizational change initiatives, or developing and implementing strategy, her work with clients begins with strategic story. What do you want people to believe so behavior change follows?

Prior to Overflow, she operated her own consulting practice and has twenty years of cross-functional experience as an executive at Hallmark Cards. She has experience as an adjunct professor in Entrepreneurship and supports her beliefs in education, entrepreneurship and conscious capitalism through service to non-profit organizations. Tammy holds a master’s degree in Education from the University of Kansas and bachelor’s in Business Administration: Marketing from Truman State University.

Tammy is available for speaking engagements. She is a sought-after speaker on the process of idea adoption, corporate learning, organizational change management (OCM), entrepreneurship and leadership.

Michelle McSpadden
Principal & Chief Experience Officer

Michelle specializes in experience design as a seasoned meetings and events professional. She strategically plans and leads multidisciplinary teams in the design and production of large-scale meetings, events and incentive travel for both domestic and international clients. Michelle joined Overflow in 2016 to explore new approaches that close the industry gaps between corporate strategy, meeting content and audience outcomes.

Prior to joining Overflow, Michelle served as President of Bishop-McCann who she helped grow to be named a top 25 Corporate Meetings & Incentives (CMI) agency in North America among other accolades. Her credentials include Certification in Meeting Management (CMM) and Healthcare Meeting Compliance (HMCC). Michelle received the honor of membership to Kansas City’s Women Who Mean Business and serves various non-profit initiatives through service, contribution and board member participation.

Jeff Short
Principal & Chief Creative Officer

Jeff specializes in creative production and direction, managing teams of cinematographers, photographers, designers and writers. He is an EMMY award-winning videographer who has led digital campaigns across the U.S. and abroad, from impactful social media storytelling to full-length educational documentaries.

Jeff is also passionate about community service and issues that affect youth development, health equity and social causes. He leads the Zero Reasons Why team, a teen mental health campaign powered by Overflow. He serves as the Corporate Board President of HOBY Kansas Youth Leadership, an organization he has volunteered with for over 20 years. He is also on the Board of Directors for United Community Services of Johnson County.

Jeff is available for speaking engagements. He enjoys opportunities to present on the power of storytelling to create positive social change, such as his presentation at SXSW EDU, “Suicide Prevention Through Storytelling.”