Events: Start with the Why

Events: Start with the Why

When an organization sets out to plan an event or large-scale meeting, it’s tempting to jump right into the logistics – who, what, when, where. A high-caliber event includes a lot of those variables and many hours are spent organizing the details. However, if a...
Story is Science and Art

Story is Science and Art

As the American philosopher and educational reformer John Dewey observed a century ago, “Mankind likes to think in terms of extreme opposites…formulating beliefs in terms of either-ors between which it recognizes no intermediate possibilities”. This human tendency...
Six Truths and a Lie: Tips for Virtual Presenters

Six Truths and a Lie: Tips for Virtual Presenters

Virtual meetings are here to stay. Even when life resets to “normal,” the benefits of the virtual space will usher in a new wave of event experiences that include remote attendances, virtual keynotes and blended panel discussions. For company leaders and public...
Client Work: #ZeroReasonsWhy Narrative Playbook

Client Work: #ZeroReasonsWhy Narrative Playbook

A narrative playbook is a story-focused tool that documents a process so others can learn and apply the model to their own ideas. In this case, Overflow wrote a narrative playbook for a movement called #ZeroReasonsWhy, a storytelling and community mobilization effort...
Meet Our Team: Ashley Harper, Director of Accounts

Meet Our Team: Ashley Harper, Director of Accounts

Ashley Harper shares her perspective on storytelling and idea adoption through her role as Overflow’s Director of Accounts. Do you have a favorite campaign you’ve worked on? “The project I have enjoyed working on the most is the #ZeroReasonsWhy campaign, a teen-led...