Notes to Self

Laura Schmidt is a busy working mother of three who believes in the power of positive, but wanted to put her positive thinking into action…on people’s feet. Notes to self ® socks was created from Laura’s love of positive affirmations and her belief that the subconscious mind is most receptive early in the morning and late at night. The 12-month story campaign shows how these socks change the lives of people who wear them.

View a collection of videos from the 12-month story campaign, Words from You.

Client

Notes to Self

Categories